Privacy Policy | Sam4 Studio Automation Manager
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Privacy Policy

How we collect, use, and protect your personal data at Sam4Studios.

1 Who We Are

Welcome to Sam4Studios. We respect your privacy and are committed to protecting your personal data. This privacy policy explains how we collect, use, and look after your personal data.

Sam4Studios acts as the data controller for the information described in this policy.

Company Name: Sam4Studios

Email Address: [email protected]

Phone: UK: +44 207 267 0700 | EU: +31 203 694881

Postal Address: Unit 2, 43 Carol Street, London NW1 0HT, United Kingdom

EU Studio: Keienbergweg 24, Amsterdam 1101 GB, Netherlands

Privacy Contact: Lee Friend

2 What Personal Data We Collect

We collect and process the following types of personal data to provide our B2B studio automation platform and services:

  • Customer contact details (e.g., name, email, phone number)
  • Account and login details
  • Product details
  • Prices, quotes, and invoices
  • Website usage data (including IP addresses)
  • Cookie and analytics data

3 How We Collect Your Data

We collect data through the following methods:

  • Direct communication via email and phone.
  • Website forms (e.g., contact or demo requests).
  • Customer account registration and usage on our platform.
  • Automatically via Google Analytics 4 (GA4) when you use our website.

4 Why We Use Your Data and Our Lawful Basis

We will only use your personal data when the law allows us to. Because Sam4Studios has a built-in CRM/workflow system, we manage and store your data internally for the following purposes:

To provide our platform services and manage customer accounts

Lawful basis: Necessary for the performance of a contract with you.

To track products, prices, and create quotes/invoices

Lawful basis: Necessary for our legitimate interests and to comply with our legal obligations.

To respond to enquiries and improve our website and services

Lawful basis: Necessary for our legitimate interests.

To send marketing communications

Lawful basis: Based on your consent or our legitimate interests. You have the right to opt-out at any time.

5 Who We Share Your Data With

To provide our services, we share your data with the following trusted third-party service providers:

Hosting

Landingpage ai

Email

Google Workspace

Analytics & Advertising

Google Analytics 4 and Google Ads

Payments

Approved Accounts Only

Advisers

Briffa & Co London UK

6 International Data Transfers

Because our platform is used by customers in the UK and Amsterdam, personal data may be stored, accessed, and transferred between the UK and the Netherlands. The EU currently has an "adequacy decision" for the UK, meaning data can flow freely between these locations.

Where personal data is transferred outside the UK or the EEA to other countries, we rely on appropriate safeguards such as the UK International Data Transfer Agreement (IDTA) or the UK Addendum to Standard Contractual Clauses, unless an adequacy decision applies.

7 Data Retention

We retain your personal data only as follows:

Customer Account & Platform Data: Retained for 6 years to maintain comprehensive records, unless deletion is requested earlier.
Billing and Tax Data: Kept for 6 years as required by UK law.
Marketing Data: Kept until the user requests deletion or unsubscribes.

8 Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way. These measures include:

Access Controls

Password protection & authentication

Encryption

Secure storage & transmission

Regular Backups

Redundant backup practices

9 Cookies and Tracking

Our website uses cookies, including Google Analytics 4 (GA4) and Google Ads, to distinguish you from other users, measure advertising performance, and improve your experience.

GA4 automatically anonymises your IP address to protect your privacy. We do not store full IP addresses on our servers. Furthermore, our website's cookie banner blocks GA4 and advertising cookies from firing until you explicitly click "Accept" to provide your consent.

Managing Cookies: You can manage your cookie preferences at any time by using the cookie consent banner on our website. You can also set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies.

10 Your Legal Rights

Under data protection laws, you have rights in relation to your personal data, including the right to:

Request access to your data
Request correction of your data
Request deletion of your data
Object to processing your data
Request restriction of processing
Request portability of your data
Withdraw consent at any time

If you wish to exercise any of the rights set out above, please contact us at [email protected].

Complaints to the ICO: While we would appreciate the chance to deal with any concerns first by contacting us at [email protected], you have the right to lodge a complaint at any time with the Information Commissioner's Office (ICO), the UK regulator for data protection issues.

11 Updates to this Policy

We keep our privacy policy under regular review. If we make significant changes to this policy in the future, we will notify you directly by sending you an email.

Last updated: 18 February 2026